Tag Archive: Intro to SEO

SEO in 18 Days – Lesson 8 – Analytics

{+} The entire goal of this course is to get your site on the first page of Google for your search terms (keywords). The higher the better. That's the reason we don't leave a stone unturned. If there is something that might help us get there, we need to take a shot. Google ...

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SEO in 18 Days – Lesson 7 – Privacy Policy

{+} This is a lesson that a lot of people have no idea about. I was lucky enough to have a personal friend get the chance to join a mastermind group at Google's Canadian office in Toronto. He said it was a lot of stuff he already knew - basically the lessons you have already learned ...

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SEO in 18 Days – Lesson 6 – Images

{+} OK, maybe the proverb is a bit of an exaggeration. A picture isn't really worth a thousand keywords, but it can certainly help if you name your images properly. You can do this yourself if you know how (it depends on what system you are using for your website) or you can ask your ...

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SEO in 18 Days – Lesson 5 – Page Description

{+} In the last lesson we talked about changing the title tags on each of your pages. There is one more tag you should be changing and it is the META Description Tag. This tag adds a description to each page. It is another chance to use some great local keywords. When you ...

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SEO in 18 Days – Lesson 4 – Page Title

{+} The thinking and brainstorming are over! Now we start getting into the actual steps it takes to get your website to dominate Google for local search terms. It is time to take your list of local search terms and put in work. So what exactly are you going to be doing? Well ...

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SEO in 18 Days – Lesson 3 – Customize Keywords

{+} NOTE: This lessons talks about local search engine marketing but if your website and/or product is not restricted by location, you can apply these same lessons but you will need to adjust your keyword searches or simply remove local terms all together. In the last step we used Google Adwords to sort a list of ...

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SEO in 18 Days – Lesson 2 – Keyword Research

{+} Last time we talked you were working on a list of keywords, terms that people would use to find your business online. By now you should have a pretty good list. Let's take that list and expand it. I want to introduce you to the Google adwords tool. This tool will give you ...

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SEO in 18 Days – Lesson 1 – Brainstorm

{+} Search Engine Optimization (SEO) is one of the most important skills you will ever learn when it comes to building an online business or blog. Google and other search engines MUST be able to find you and deliver targeted traffic if you want a chance at succeeding. Over the next 18 days, you will be ...

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Search Engine Optimization – SEO Summary Video

{+} This lesson is a video summary of the 4 major essential components of search engine optimization. The best source of traffic you can possibly find is organic search traffic because people are finding you because they WANT to find you. You are giving them what they are looking for. If you have not already done so, ...

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Intro to S.E.O (Backlink Basics)

{+} The previous SEO lesson on on page optimization was really the tip of the iceberg. The most effective SEO tool out there are backlinks - quantity and quality count!  Of all the variables Google uses in its algorithm to rank websites, we know (through countless experimenting) that backlinks are the most effective way to get ...

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